Sony PlayStation 3 Misses U.S. Target, Loses to Wii (Update7)
索尼PS3兵败Wii，错失北美发售目标

By Dina Bass

原文连接：
http://www.bloomberg.com/apps/ne ... 1Bxs&refer=home

Dec. 8 (Bloomberg) -- Sony Corp. missed its targets for PlayStation 3 consoles in the U.S. last month after parts shortages slowed production, researcher NPD Group Inc. estimated. Nintendo Co.'s Wii outsold the game console by more than 2-to-1.

The PlayStation 3, introduced in the U.S. on Nov. 17, sold 197,000 units, falling short of Sony's 400,000 goal. The Wii, which made its debut two days later, sold 476,000 units, Port Washington, New York-based NPD said in an e-mail yesterday.
PS3的北美销量为197000台，和索尼此前声称的400000台相去甚远。
Wii的销量则为476000台。

Sony, the world's second-largest consumer electronics maker, today reiterated a plan to ship 6 million PlayStation 3s by March 2007, including 1 million each in Japan and the U.S. by this year. Tokyo-based Sony, which said in November it was airlifting consoles to the U.S. to meet demand, named Kaz Hirai to replace PlayStation creator Ken Kutaragi to run the games division.

``There's no way that Sony will make its forecast for 1 million units in the U.S. this calendar year,'' said Evan Wilson, an analyst at Pacific Crest Securities in Portland, Oregon, who rates Sony shares ``sector perform.'' ``They will face supply constraints at least through March.''

Nanako Kato, a Tokyo-based spokeswoman at Sony Computer Entertainment, declined to comment on NPD's estimates. Kato said Sony is sticking to its shipment plans for the PlayStation 3.

While the PlayStation 3 sells for as much as $600, more than twice the cost of the Wii, it is attracting customers with its graphics, online gaming features and Blu-ray DVD player. The Wii is luring users with its $250 price tag and a motion-sensor that enables them to play virtual tennis and golf.

Christmas Sales

Sony's American depositary receipts rose 20 cents to $40.10 at 4 p.m. in New York Stock Exchange composite trading. Nintendo's receipts rose 35 cents to $30.

Sony's 1.75 percent notes due in 2015 fell 0.168 to 99.007, according to Japan Securities Dealers Association. The decline pushed up the yields on the bonds to 1.879 percent. The yen- denominated securities have declined from 99.459 since last week.

``Well more than a million Wii systems'' will be available in the U.S. by the end of the year, Kyoto, Japan-based Nintendo said in a statement yesterday. The company sold about 372,000 units in the first two days in Japan, said Enterbrain Inc., a Tokyo-based video game researcher and magazine publisher.

Nintendo President Satoru Iwata yesterday reiterated the company's forecast of selling 6 million Wii consoles worldwide by March. The company expects to sell 4 million Wii consoles globally by Dec. 31, including 50,000 units in Australia, where the player went on sale yesterday.

The company, which is shipping 250,000 Wiis to the U.S. each week, hasn't been keeping up with demand, said Anita Frazier, an analyst at NPD.

``I have no doubt that many more could have sold if there had been more inventory,'' she said.

Nice Rebound

In November, Microsoft Corp. sold 511,000 units of its Xbox 360, which began selling a year ago, according to NPD.
11月微软的Xbox 360销量为511000台。

The Redmond, Washington-based company may exceed its forecast to sell 10 million Xbox 360s by the end of the year, on a ``very strong Thanksgiving holiday,'' Peter Moore, a vice president, said on Dec. 5.

The Xbox 360 ``rebounded nicely'' from a slow summer because of Sony's problems and Microsoft's release of ``Gears of War,'' Pacific Crest's Wilson said. That was the top-selling console game in November, with 1 million units sold, according to NPD.

In its first month on the market in November 2005, Xbox 360 did a better job at selling games than PlayStation 3 did in its first month, according to Microsoft spokeswoman Molly O'Donnell. One Xbox 360 debut title, ``Call of Duty 2'' sold more copies in November 2005 than Sony's entire portfolio of games sold in November 2006, she said.
游戏方面，仅仅一款Xbox 360首发时期的游戏《使命召唤2》在2005年11月的销量，就超过了索尼整个06年11月PS3所有首发游戏销量的总和。

Sony's PlayStation 2, introduced in 2000, was more popular than all three of the newer machines, selling 664,000 units in the month.
PS2卖的比三台新次世代主机都好，具体销量是664000台。

NPD tracks sales based on data from the majority of U.S. retailers. The company doesn't receive data from some, including Wal-Mart Stores Inc., the world's largest retailer, and estimates to make up for the missing information.

To contact the reporter on this story: Dina Bass in Seattle at dbass2@bloomberg.net .
Last Updated: December 8, 2006 16:08 EST

[ 本帖最后由 RestlessDream 于 2006-12-9 22:28 编辑 ]

NPD只是美国吧，北美还略多一些的，虽然多不到40万就是了。

ps3出多少卖多少,很成功啊,比psp还成功噢

圣诞节是关键，对xo和ps3都是考验，大多数玩家买了wii之后都会买另外一台次世代的，xo看来真拣到了个便宜

其实现在错失一点问题不大，关键看这个月拿不拿得出货，不过也挺悬的。抵抗能卖到超过1/3的主机量，也挺强了，如果ps3出货量能跟上，最终破百万也有可能

附：Sweet Memory

PS3都埋在酒多的酒窖里了:D

圣诞再挖出来吓死N饭和M饭

引用:

原帖由 psi 于 2006-12-9 22:18 发表
其实现在错失一点问题不大，关键看这个月拿不拿得出货，不过也挺悬的。抵抗能卖到超过1/3的主机量，也挺强了，如果ps3出货量能跟上，最终破百万也有可能

按这个比例,最终卖到3千万也不是没可能啊

今儿个索饭真高兴,真牙马真高兴

都是幻觉

PS3消化率很高吧?如果出货20w的话.
Wii的如何?据说出货60w,有没有达到?

儿子还是干不赢老爸.

姜还是老的辣.

XMAS来了,熱鬧了

第3方公司会有理性选择的:D

16 Grand Theft Auto: Vice City Stories  PSP      Rockstar             126,000           126,000


看到这样的数字绝对理性了