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标题: SEGA:Wii的风潮马上就要过去,PS3将获得最终胜利 [打印本页]

作者: tansung    时间: 2007-6-15 15:14     标题: SEGA:Wii的风潮马上就要过去,PS3将获得最终胜利

http://in.today.reuters.com/news/newsArticle.aspx?type=technologyNews&storyID=2007-06-15T073132Z_01_NOOTR_RTRMDNC_0_India-303199-1.xml



在Wii连续几月横扫美国市场后,在路透社的一次专访中,
Scott Steinberg,Sega的北美市场部经理有话要说

“我有点怀疑Wii还能这样疯多久,也许08年或07年就下滑了”

“当开发人员适应了X360和PS3,Wii马上就会过时了”



SEGA认为,在主机大战中,PS3将获得最后的胜利

“我们知道,PS3还有很多潜力没有挖掘,迟早是要井喷的”


Scott A. Steinberg
Vice President of Marketing
SEGA of America
History: Originally with SEGA during the Genesis days in the early '90s, Scott brings to SEGA more than 17 years of experience marketing entertainment and technology products at companies such as Roxio, Liquid Audio, Eidos Interactive, and Crystal Dynamics.


Wii hype may fade soon - Sega

By Scott Hillis

SAN FRANCISCO (Reuters) - The novelty of Nintendo Co. Ltd.'s Wii video game console could wear off by next year, a top executive at game publisher Sega said on Thursday, offering an unusual note of skepticism over the hit machine.

The Wii has been the top-selling console for several months as its low price and unique motion-sensing controller attract fans outside the traditional gaming audience.

But the system's dated graphics and lack of technological bells and whistles found on rival machines from Sony Corp. and Microsoft Corp. may hamper its long-term viability, said Scott Steinberg, vice president of marketing for the U.S. unit of Sega Sammy Holdings Inc.

Sega makes games for the three major game consoles -- Wii, Sony's PlayStation 3 and Microsoft's Xbox 360.

"I am a little concerned about the creative depth of the Wii pool," Steinberg said in an interview. "I'm not sure if they will top out in 2008 or 2007."

"The Wii will start to look really dated in a couple years when developers get more value from the 360 and learn more and more about the PlayStation 3," Steinberg said.

Many game publishers have been devoting more development resources to the Wii.

Electronic Arts Inc., the world's biggest game publisher, said last month it would start producing more Wii titles while France's Ubisoft also said it would make more games designed specifically for the Wii rather than just copying over games created for other machines.

"They are expanding the market, expanding the demographic, expanding the reach. Their approach is, let's make a game machine for the masses," John Schappert, head of EA's worldwide studios, told Reuters in a recent interview.

"They've got a machine that's covering all spectrums and it's additive to our business," Schappert said.

Sega is also making games for the Wii, with "Ghost Squad" and "Mario and Sonic at the Olympic Games" scheduled to come out later this year.

"But how much value can developers and creative folks get out of this wrist motion two years from now, or 5 years from now, or 10 years from now?" Steinberg said.

"How can they design products that aren't too derivative of what's already out there?"

Sega expects Sony's PlayStation 3 will be the ultimate winner in this round of the console battle.

The $600 Sony machine has struggled to win customers, but Sony says its graphical power and built-in high-definition Blu-ray DVD player will give it appeal for 10 years.

"We know the PS3 pool is pretty deep. There's a lot to exploit there," Steinberg said.



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[ 本帖最后由 tansung 于 2007-6-15 15:21 编辑 ]
作者: NintendoWii    时间: 2007-6-15 15:17

难以相信这是任天堂极为友好的盟友SEGA所说的.
作者: kaldorei    时间: 2007-6-15 15:18


很好,很强大
作者: hanzo    时间: 2007-6-15 15:20

sega现在的技术力不是wii可以展现的,sega现在的软件实力不是xo平台上能很出挑的,仅此而已
作者: 寒火    时间: 2007-6-15 15:20

支持SEGA:D
作者: segasin    时间: 2007-6-15 15:23

如果NIGHTS大卖的话。。。
作者: linkz    时间: 2007-6-15 15:24

难以置信
作者: Ashley    时间: 2007-6-15 15:25

"The Wii will start to look really dated in a couple years when developers get more value from the 360 and learn more and more about the PlayStation 3," Steinberg said.

死顶勃哥需要配眼镜鸟,居然还需要假以时日等到360潜力发挥PS3能量开发后才能看出Wii是多么的落后啊...



"We know the PS3 pool is pretty deep. There's a lot to exploit there," Steinberg said.
“偶们都知道神姬公主的冬冬很深,还有很多犄角旮旯有待开采丫” 死顶勃哥仄仄淫笑道

[ 本帖最后由 Ashley 于 2007-6-15 15:28 编辑 ]
作者: 整个马甲    时间: 2007-6-15 15:27

当硬件商不行,当了软件商还是没用
作者: rjx0905    时间: 2007-6-15 15:27

只能说他们对wii没有爱!
作者: BURNFOX    时间: 2007-6-15 15:29

人人都爱世嘉

有史以来最伟大的谎言
作者: 无印良品    时间: 2007-6-15 15:29



当年他们就这么说 DC 的,结果反倒把DC给诅咒死了……

SEGA认为,在主机大战中,DC将获得最后的胜利
“我们知道,DC还有很多潜力没有挖掘,迟早是要井喷的”
作者: hugang    时间: 2007-6-15 15:32

人人都爱SEGA:D
作者: kaldorei    时间: 2007-6-15 15:32

对SEGA的非本土公司直接54
作者: 责任编辑    时间: 2007-6-15 15:33

PS3还有很多潜力没有挖掘,迟早是要井喷的



这话不上路子
作者: ffcactus    时间: 2007-6-15 15:39

引用:
原帖由 hanzo 于 2007-6-15 15:20 发表
sega现在的技术力不是wii可以展现的,sega现在的软件实力不是xo平台上能很出挑的,仅此而已
不是人人都那么没有素质的
作者: 收集者    时间: 2007-6-15 15:39

现在还有SEGA?
作者: fctg    时间: 2007-6-15 15:43

引用:
原帖由 收集者 于 2007-6-15 15:39 发表
现在还有SEGA?
SEGA已死好多年
作者: ztdkgtm    时间: 2007-6-15 15:58

只是希望vf5等ps3井喷后能卖过20万而已
作者: 灵り魂    时间: 2007-6-15 16:02

SEGA当了软件商还是不学乖?~
作者: leyoung    时间: 2007-6-15 16:14

想想sega这几年卖得最好是哪部作品?
是ds上的流行魔女!
作者: szx    时间: 2007-6-15 16:21

哭,看来SEGA没在WII的热卖中上捞到什么甜头呀!!:D
作者: 长牛角    时间: 2007-6-15 16:31

难怪wii的nights看着像dc游戏
作者: 寒火    时间: 2007-6-15 16:42

机能限制阿:D
作者: hdfeel    时间: 2007-6-15 16:48

ps3 别想第一了。 wii 或许后续乏力, 不过ps3 更加乏力。
作者: ffcactus    时间: 2007-6-15 16:56

引用:
原帖由 hdfeel 于 2007-6-15 16:48 发表
ps3 别想第一了。 wii 或许后续乏力, 不过ps3 更加乏力。

作者: 到处看着    时间: 2007-6-15 16:59

SEGA也被喷了!只因为说了句PS3的好话.:D
作者: 金碧辉煌    时间: 2007-6-15 17:28

召唤蕾蒂:D
作者: 鲜奶杯的马甲    时间: 2007-6-15 17:32

现在帮派的狂热程度,赶上百度快男吧了~~~

谁要说句坏话,一人一块板砖就轮上了~~~
作者: cinder    时间: 2007-6-15 17:34

爵爷称赞dc是高清主机后,sega作出了回应。
作者: kakangc    时间: 2007-6-15 17:41

很久以前就说WII的风潮要过去,到现在还没有过去。。。
作者: yingxianma    时间: 2007-6-15 17:43

EGG PAIN:D
作者: hein    时间: 2007-6-15 18:02

我记得几个月前,我就说过,根据sega内部的动向,说明PS3将获得最终胜利

你们看,现在终于印证的我对sega问题的看法是正确的…………

http://bbs.stage1st.com/thread-255186-1-1.html
作者: 常遇春    时间: 2007-6-15 18:29

引用:
原帖由 hein 于 2007-6-15 18:02 发表
我记得几个月前,我就说过,根据sega内部的动向,说明PS3将获得最终胜利

你们看,现在终于印证的我对sega问题的看法是正确的…………

http://bbs.stage1st.com/thread-255186-1-1.html
小口久雄的降格确实证明了你观点的"正确性"......
作者: winger    时间: 2007-6-15 18:31

看在hein的份上,我在这帖子里回上一帖~~~~~
作者: 马甲雷01    时间: 2007-6-15 18:32

这位发言人大概是当初被任天堂扫荡的差点去当裤子。所以今天要来发发飚。
作者: radiata01    时间: 2007-6-15 18:33

PS3喷了也不关SEGA的事,原来的SEGA已经死了。
作者: 可米小子    时间: 2007-6-15 18:34

反正我只用wii来玩wii soprts类,其余无视。
作者: zj87813096    时间: 2007-6-15 18:35

还以为是世家日本,原来是......

不是说NDS 06年就过时的吗?怎么现在........

过时论还真是.....

[ 本帖最后由 zj87813096 于 2007-6-15 18:37 编辑 ]
作者: 黑暗联盟    时间: 2007-6-15 18:36

和任天堂Wii就是坨屎那位遥相呼应啊~别忘了过几天澄清一下:D
作者: wiixbox360    时间: 2007-6-15 18:53

SEGA已經不是當年的SEGA拉~~
作者: 浅草暄1    时间: 2007-6-15 19:34

激赞,不过该干啥不是还要干啥么?这么喷有什么意义?
作者: 拜神众    时间: 2007-6-15 19:39

不是都说暑假神机3大反超吗
作者: akusel    时间: 2007-6-15 20:27

我關心的不是ps3/x360/wii,而是这个人明天是否还能在sega
作者: callus    时间: 2007-6-15 21:24

现在sega为什么帖sony帖的这么紧...
作者: RedIronCore    时间: 2007-6-15 21:26

世嘉要寻死了
SSR卖的不好的确遗憾,但那是它自己以前的不检点自找的
作为一个场商,没有尝到甜头这样说也很正常
作者: sonic4747    时间: 2007-6-15 21:56

看来世嘉想抱着馊泥一块死?
作者: ssbbtbt    时间: 2007-6-15 21:59

引用:
原帖由 leyoung 于 2007-6-15 16:14 发表
想想sega这几年卖得最好是哪部作品?
是ds上的流行魔女!
sonic在欧美卖的还可以,过百万了
作者: shigeru    时间: 2007-6-15 22:18

此人莫非是卧底?
作者: 九头鹰    时间: 2007-6-15 22:21

是真的吗???
作者: 网上的final    时间: 2007-6-15 22:24

第三方 在XO和PS3上能赚到钱,在wii上赚不到钱 !!
作者: darkgame    时间: 2007-6-15 22:24

越看标题越像是YY啊...
作者: leon_shao    时间: 2007-6-15 22:47

SEGA做游戏可以,看市场
作者: hein    时间: 2007-6-15 23:00

引用:
原帖由 callus 于 2007-6-15 21:24 发表
现在sega为什么帖sony帖的这么紧...
因为上次抱着M$太紧了,审美疲劳了
这次换个抱抱

[ 本帖最后由 hein 于 2007-6-15 23:12 编辑 ]
作者: 金碧辉煌    时间: 2007-6-15 23:36

健身机估计会人手一台的
作者: 骨软症    时间: 2007-6-16 02:00

LZ的改图很说明问题。此Sega非彼Sega,今非昔比啊。
作者: kevinpank    时间: 2007-6-16 08:35

SEGA的传统就是… 每次都压错宝…
作者: coollp    时间: 2007-6-16 08:50

这世界, 不是那会和SONY死战到底的SEGA了
作者: MIMURA    时间: 2007-6-16 09:20

sega说的话从来没有对过,sc,ss就是这么死的,现在看样子轮到ps3,x360了
作者: dameng    时间: 2007-6-16 09:44

SEGA的这些后辈经营者们已经忘记自己的祖宗们当年是怎么被sony掐巴死的了
作者: exellen    时间: 2007-6-16 09:52

已經改口了,自己看吧。

Sega's Steinberg Clarifies Wii Comments

Sega of America's VP of Marketing Scott Steinberg (right) has clarified his previous comments that he made to Reuters. Steinberg is still very much a Wii supporter and he said the responsibility of innovation on Wii is on Sega just as much as it's on anyone in the industry. More within...


In a recent interview with Reuters Sega of America's marketing vp Scott Steinberg made some very interesting comments regarding the Wii and PS3, casting some doubt on the Wii's long-term prospects.


In a new statement sent to GameDaily BIZ, however, Steinberg clarified his position, noting that Sega has and always will be behind the Wii.


Here's his new statement in full:


"SEGA has fully supported the Wii since day one and we continue to do so – it's no secret that we are close partners. Nintendo has done a masterful job of selling its vision and expanding the market. That said, it's a shared responsibility and opportunity for the whole industry to take advantage of the possibilities of the Wii. If we don't realize its true potential, we will have missed a great opportunity to expand creatively and that is what I was cautioning against in the Reuters interview. I'm not just putting the responsibility of innovation on Nintendo. It's on SEGA and all the publishers and developers as well to carry that flag.


SEGA has been behind the Wii since day one. At E3 2006, our booth was one of the only places you could play a Wii game other than at the Nintendo's. We had playable versions of Super Monkey Ball and Sonic and the Secret Secret Rings up and running. We also just announced a historic partnership with Nintendo to create Mario & Sonic at the Olympic Games – a title that SEGA and Nintendo are developing together exclusively for the Wii and DS. We currently have seven titles that we've announced for the Wii such as The Golden Compass, NiGHTS and Ghost Squad, and many more in development.


The Wii, Xbox 360, and PS3 all have their own unique advantages. SEGA is excited to be publishing for all three consoles."


由於英文不是很強,為了避免有誤導的嫌疑,請英文能力強的大大翻譯吧。

來源:http://biz.gamedaily.com/industry/feature/?id=16523




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